Purple Red created the Key-Art for the TV show, for the International sales team to market it worldwide. Part of the brief was that the Key art had to reflect a lead female “cop show” with only a hint of the futuristic set-up.
Continuum is a Canadian science fiction series created by Simon Barry and produced by Reunion Pictures Inc., Boy Meets Girl Film Company, and GK-TV.
The series centers on the conflict between a group of rebels from the year 2077 who time-travel to Vancouver, BC, in 2012, and a female police officer who accidentally accompanies them. In spite of being many years early, the rebel group decides to continue its violent campaign to stop corporations of the future from replacing governments, while the police officer endeavors to stop them without revealing to anyone that she and the rebels are from the future.
2) First concepts and explorations.
3) Predominant female lead character explorations.
3) Final adjustments (supporting character, potential last minute change of title), and new format adaptation.