Along with creating the Key art / Poster for the US release of “To Catch A Dollar” – an inspiring documentary by Gayle Ferraro that follows Nobel Peace Prize winner Professor Yunus as he brings his unique and revolutionary microfinance program to the US – Purple Red was in charge of designing the website that would support the launching of the movie.
Some of the client’s requirements were:
– the Key art had to be very present,
– the home page had to have a YouTube player for the trailer
– all major information should be contained within a standard screen size.
2) The bottom of the page hosts a full site map / footer for SEO optimization, and upon play request the trailer size expends.
3) Mock-up for cast and crew page.
To Catch a Dollar – Key art for US premiere