A corporate website called “Incite Sustainability”, for a consulting firm that “helps organizations become more sustainable by assisting businesses, governmental and non-governmental organizations, and communities in crafting their sustainability strategies and transforming these into action“.
The challenge: create a visual website that looks eco-friendly yet corporate and introduces the services the company offers.
The solution: create a visual presentation of the services on the front page for an easy and immediate access, and develop a earthy greenish color palette that emphasizes colorful images on main pages.
The main visual combines a terrestrial globe nurtured by multi-ethnicity hands, from which grows a plant that blossoms into the recycling symbol, with titles of the services offered emerging from each leaf (a picture is worth a thousand words).
2) on the inside pages, the icon migrates to the upper left corner and all the navigation is done from the top menu.
3) 4) 5) 6) each page displays a powerful photo.
7) 8) 9) 10) 11) 12) alternative front page designs or initial presentation to client.